SEO Services to Propel Your Business

We initiate every SEO campaign with an in-depth scrutiny of your existing website to analyze and shortlist various SEO aspects that need to be worked upon, including website architecture, server performance, backlink profile, page load times and several other On-Site SEO, Off-Site SEO, and Technical SEO factors, in order to improve your website’s organic ranking.

Note that website SEO audit, including On-Site SEO Audit, Off-Site SEO Audit and Technical SEO Audit are mostly not required for new websites that have not undergone any professional Search Engine Optimization process, and for such websites, SEO agencies like Caweem start off by conducting research into the company, its industry and its competitors to devise an appropriate SEO strategy to maximize organic visibility.

Keyword Research is a core SEO service that SEO specialists like Caweem use to find popular words and phrases which people use to search the internet through search engines.

Once we have thoroughly looked into your competitors marketing strategies, we generate new opportunities for your growth as we embark on an assiduous keyword research campaign to identify keywords, that when used in your content, will take you to the top of Google SERPS.

To boost conversion rates even further, we also search for long-tail keywords that are more specific to your content, products and services, and then appropriately embed these keywords into your content, because these long-tail keywords have very high conversion rates, that tend to be 250% more than the conversion rates of their shorter counterparts.

As a part of this campaign, we also explore additional keywords, known as Latent Semantic Indexing keywords or LSI keywords, that are semantically related to your topic, and incorporate these into your content, as LSI keywords help search engines figure out the context and can thus help you rank higher in organic search results.

So if you wish to hunt down your competitor’s keywords and avail such valuable services, then Caweem SEO services is the keyword you are looking for!

In the realm of search engine optimization, if Content is King, then Copy is Queen!

While the main goal of content writing is to generate organic search traffic through search engines, the primary objective of copywriting is to convert website traffic into sales or leads by writing up marketing content.

This is where our Caweem Copywriting Analogy comes in, because the game of SEO is, in many ways, like the game of chess. Just like in chess, without the King, you loose the game, but without the Queen, you cannot win the game either.

Since you need both the King and the Queen to win the battle, we at Caweem can help you strike the right balance by strategically crafting copies for your products and services pages to maximize conversions while also creating high quality content in the form of blog posts to educate your audience.

In a similar way to content writing, we initiate copywriting after conducting significant research including, keyword research, competitor research and industry research, followed by copywriting and content implementation.

Additionally, since the length of the content is also one of the most important ranking factors used by search engines like Google, we also provide longform copywriting services to write content that is more than 1000 to 4000 words long, and sometimes even longer.

In the end, since the pen is mightier than the sword, Caweem is the only pen you need to win this battle!

Technical SEO is the process of improving the technical attributes of a website in order to prepare it for crawling and indexing by search engines like Google and Bing etc.

As a part of our Technical SEO management services at Caweem, we tackle all of the various technical SEO challenges that can obstruct your road to growth and success.

We start off this technical marketing process by ensuring that your website is fully secured using SSL/TLS encryption so that data transfer can occur over the secure HTTPS protocol instead of the less secure HTTP protocol.

Another crucial Technical SEO tactic is to reduce the page load time of all the pages on your website, since PageSpeed is a critical ranking factor that determines your position in the organic search results (SERPS).

If required, we can also recommend you to upgrade your web hosting services in order to improve your server response times and thus achieve lightning fast page speeds.

To help your website rank better both on desktop and mobile devices, we design all websites to be mobile friendly by default, as search engines, especially Google, award responsive websites with higher position in search results.

When performing On-Page SEO, we also add structured data markup using the Schema.org markup to all of your pages in order to enable search engines to better understand the content of your pages, thereby enabling your web pages to be featured in at the top of Google search results in the much fancied Featured Snippets.

Additionally, whenever possible, we minify the HTML, CSS and JavaScript code on your website to help boost your website speed and also look out for canonical errors to fix duplicate content issues, and replace broken links with appropriate link redirects.

If strategically viable, we also develop Accelerated Mobile Pages or AMP pages or AMP blog posts for your website so as to decrease page load time on mobile devices, and thereby increase your organic ranking in search engines.

Before submitting your XML site map to search engines to instruct their web crawlers or spiders to start indexing your website, we make sure that your website’s robots.txt protocol is correctly configured to allow search engine robots to crawl the website as required.

Finally, we submit your site maps to all major search engines including Google, Bing, Yahoo!, Yandex and Baidu and then utilize their official webmaster tools like Google Search Console and Bing Webmaster Tools to monitor your site for technical issues.

With voice search queries accounting for about 50% of all search queries already, it is imminent that voice search is here to stay.

Not only is voice search 3 to 4 times faster than typing, it is also becoming more and more popular by the day due to its sheer convenience.

What is most interesting about voice search is that you do not have to separately optimize your content for voice search, especially if you avail our SEO services, because all content that we create is optimized for voice search by default.

Since voice searches are mostly in the form of questions, we at Caweem try to write our content in a conversational format when optimizing content for voice search, so that searchers can get short and sweet answers to their questions.

By default, we also optimize all indexable pages using Schema markup so that these pages become eligible for the much coveted Featured Snippets at the top of SERPS in Google.

And just because these pages have been optimized for featured snippets, these pages are also simultaneously optimized for voice search as well, since more than 40% of voice search answers are extracted from featured snippets.

Additionally, we also create FAQ pages on your website and optimize these for “question keywords”, so that search engines can instantly answer the public using this FAQ knowledge base.

To help Search Engines instantly find your website content to answer voice search questions, we also boost your website speed by utilizing a variety of speed optimization strategies including Technical SEO and On-Page SEO, as explained above.

So if you want Google Home, Alexa, Siri and Cortana to talk about you, you have to talk to us first!

While content creation promotes brand awareness, Content Marketing stimulates brand affinity.

With content writing, we are able to convert your regular website visitors into regular customers, but with our Content Marketing services, you can turn these regular customers into your loyal brand advocates!

We help you attain this level of customer retention with the help of highly educational content, which not only engages your targeted audience, but also fosters trust between you and your customers by establishing your company’s credibility and authority.

In addition to just creating high quality content, we help you in marketing this content, which in turn helps you earn high quality leads while nurturing a strong relationship with these leads.

What’s more? With our esteemed SEO management services, we strive to maximize your ROI by empowering you to generate 3 times as many leads as other outbound marketing strategies while reducing your marketing costs by more than 60%.

Fancy such aspirations? Well, lets get started then.